Our logo for use from 1 August 2024
- The new logo is a development of City's current identity.
- Retaining City's current stylised representation of the City of London coat of arms is that it already represents the elements of both institutions: the banner of the City of London is in the St George's cross (with a sword in the top left quadrant).
- The red crest can be changed to white, black or silver depending on context.
For internal use
For external use
We will continue to use the existing St George's logo externally from 1 August 2024 (until 3 March 2025):
More information about this logo can be found below.
If you have any questions about the use of the brand please contact brand@sgul.ac.uk.
About our logo
A logo should always be used, on everything we produce, to help strengthen and amplify our brand.
The downloads above are available for your use. It is important to ensure the correct version is used.
The logo should not be altered in any way. This includes recolouring, stretching and warping, skewing, or editing to add or remove features.
More information
Further information on the City St George's logo use will be available shortly. In the meantime, please contact brand@sgul.ac.uk if you have any questions or would like to use a different colour variation of the logo.
For full information on the St George's logo use, please download the visual identity guidelines (PDF).
If you wish to use other formats of the logo, please contact graphics@sgul.ac.uk for assistance.